It’s no secret that 2020 was one of the most challenging years of our lives. With 2020 in our rearview mirror, what did we learn? How did we grow?
Today's digital world is complex, to say the least. Historically, marketing was often thought as the 'pretty piece' of a business strategy; the fluff, the component that could be cut from the business plan.
Not anymore. Now, companies are turning the marketing world on its head, and focusing on specific data-driven strategies to drive customer engagement.